Licensed Insurance Agent Database Current Counts By State

State L&H P&C Total
Alabama 13,738 10,640 19,289
Alaska 1,012 1,674 2,295
Arizona 29,258 15,604 38,070
Arkansas 10,360 7,266 13,202
California 146,638 65,497 183,701
Colorado 18,716 12,970 24,911
Connecticut 10,336 6,719 14,383
Delaware 2,353 1,437 3,035
Florida 134,670 51,728 167,997
Georgia 43,771 27,223 57,472
Hawaii 5,001 1,440 5,636
Idaho 5,381 3,982 7,629
Illinois 43,046 28,281 54,859
Indiana 25,773 15,714 32,909
Iowa 13,373 10,764 18,977
Kansas 12,552 8,921 17,184
Kentucky 11,749 8,363 15,699
Louisiana 16,369 12,126 21,823
Maine 3,144 2,873 5,160
Maryland 23,075 9,574 27,572
Massachusetts 15,758 10,684 22,843
Michigan 32,567 22,203 44,216
Minnesota 18,496 12,033 23,536
Mississippi 13,699 7,493 16,769
Missouri 26,944 20,924 38,248
Montana 2,101 1,921 2,984
Nebraska 7,173 6,001 10,327
Nevada 12,312 7,896 16,887
New Hampshire 2,958 2,351 4,419
New Jersey 27,556 15,787 33,985
New Mexico 4,390 2,746 5,776
New York 43,671 27,380 61,680
North Carolina 46,347 27,072 60,429
North Dakota 2,688 2,501 3,919
Ohio 34,163 22,110 45,057
Oklahoma 12,353 9,924 17,496
Oregon 9,546 6,034 12,596
Pennsylvania 43,381 25,868 54,663
Rhode Island 2,276 2,105 3,756
South Carolina 22,754 13,099 29,653
South Dakota 3,739 3,108 5,527
Tennessee 31,072 18,570 39,788
Texas 155,927 77,905 197,029
Utah 11,246 5,646 13,562
Vermont 890 1,129 1,730
Virginia 12,946 9,238 18,296
Washington 16,066 11,068 20,824
West Virginia 5,685 3,157 7,104
Wisconsin 17,164 11,480 22,432
Wyoming 1,385 1,113 1,960
DC 723 221 835
Peuerto Rico 7,974 2,874 8,885
1,216,265 694,437 1,579,014
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10 TIPS TO RECRUITING AND MARKETING TO AGENTS FROM A LIST

10 Recruiting Tips

Recruiting and marketing to a list of licensed insurance agents requires a strategic approach to ensure your message resonates with your target audience. Here are ten tips, from recruiters and agency owners, to help you effectively recruit and market to these professionals:


Personalize Your Message

To personalize your communications effectively, consider insurance agents' individual needs. By using data insights, you can tailor messages to suit them better. Mention aspects like their expertise or region for more engaging outreach.

Offer Value-Added Content:

Provide content that is educational and beneficial to insurance agents. You might find industry trends, sales tips, or insurance updates helpful. Building trust and credibility by being a valuable resource is key.

Leverage Social Media Platforms

To connect with insurance agents, it's good to focus on platforms like LinkedIn. Share useful content, join groups, and engage in discussions. This helps boost your presence and credibility in the industry.

Use a Multi-Channel Approach

Don't rely on a single marketing channel. To connect with your audience, try email, social media, and calls. It boosts visibility and engagement with your message.

Highlight Success Stories

Share stories of insurance agents who found success with your products. Testimonials can inspire potential recruits and customers. Visualize their own success through these powerful stories.

Offer Incentives

Encourage agents to take action: sign up, attend webinars, refer others. Incentives may include discounts, free trials, or exclusive access.

Host Webinars and Events

Organize educational webinars and events that address topics of interest to insurance agents. Being an authority in your field and interacting directly with your audience.

Provide Clear Calls-to-Action

Make it easy for insurance agents to understand what you want them to do next. For any action on your website, clear and catchy CTAs are vital.

Follow Up Strategically

After initial contact, follow up with personalized messages that remind them of the value you offer. Utilize automated and personal follow-ups to stay in touch effectively. Keep your brand visible without bombarding your prospects.

Seek Feedback and Refine Your Strategy

Gather feedback on marketing and recruitment to improve strategies gradually. Use insights to enhance campaign effectiveness in the long run.